Shantel
Key Takeaways:
- Fiona Maguire, former DoorDash executive, joins Alto as the VP of Growth
- In her new role, she will focus on expanding brand partnerships, enhancing sales and marketing strategies, and developing corporate client relationships
- The company has also welcomed Caroline Stinson and Chris Ebbeson to its senior management
Expanding Alto’s Growth Strategy
Alto, the world’s largest on-demand, employee-based rideshare company, is proud to announce the appointment of marketing veteran Fiona Maguire as VP of Growth. Maguire will leverage her extensive experience in operations management, partnerships, and direct-to-consumer marketing to expand brand partnerships, enhance marketing and sales impact, and develop strategies for corporate client relationships.
“We’re thrilled to welcome Fiona to the growing team at Alto with her incredible depth of experience growing the client bases at startups,” said Will Coleman, Alto’s co-founder and CEO.
Impressive Industry Background
Maguire has a decade of experience in high-growth, lifestyle startups like DoorDash, Uber Eats, and ClassPass. She began her career at Lumo BodyTech in 2013, where she developed the brand’s voice and managed their communication channels. She has gained a deep understanding of regional growth across various industries and product lines.
New Additions to the Team
Alto’s new hires also include Caroline Stinson, who joins as Director of Business Development, and Chris Ebbeson as VP, Head of Product and Experience. Stinson has a decade of experience leading high-growth lifestyle startups and was previously at Knot Standard. Ebbeson brings over 19 years of experience in marketing, advertising, and products, having worked with Inspire Brands, which includes popular names like Dunkin’, Arby’s, and Baskin Robbins.
About Alto
Founded in 2018, Alto is an employee-based rideshare company offering a consistent, safe, and personalized passenger experience. With a dedicated fleet of luxury vehicles and professional drivers, Alto is available in several major U.S. cities, with plans for further expansion. Learn more at www.ridealto.com.
To view the original press release, click here.
